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What is Search Engine Optimization?

Learn more about SEO: Search Engine Optimization

 

 
 

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I made this page to help people understand SEO (Search Engine Optimization) better.

SEO is Search Engine Optimization. If you maximize your SEO you can make it possible- eventually - for your web page to be successful.

What Search Engine Optimization Does

When a web crawler for a search engine, Autobot, or automatic Spider search engine "crawls" your site, it takes a "picture" of your site - taking into account how you did your html (or how the program you used did it), how long your site takes to load, how much content you have on your page, where your links go, and who links to you, among other things. There are also other things that the automated engine, or "spider" does. It notices whether or not your page is following correct web guidelines. At the end of its automatic search, it puts you on a list along with all the other websites it goes to.

 
 
Why do I want good Search Engine Optimization?

There are many reasons that you, as a web page designer or owner, want to have good Search Engine Optimization results. The main reason is to get people to come to your web page (good web traffic). If you have a counter (and I will put a link here on the page to get one) you can see how many people come to your page each day. If you check other popular sites, you may be able to see that they get a LOT of people there each day. The more people that come to your page, the more successful your site will be.

Question: How can I improve my ratings on popular search engines?

Good Search Engine Optimization will help you get better ratings. One reasons for that is that sites that rate high on search engines get more clicks because people see them sooner. Also, if people like your page, they will link to it -- either on their page or on their "favorites" section of their browser. You don't have to fix everything at once, but if you work at it, you will improve your page.

How important is Content on my web page?

Content is very important. The more content you have on your web pages, the better. It simply makes sense. People don't just want to look at pretty pictures on a site, they want to do things - learn, play games, create things, have fun. Have you ever gone to a website that only had "email me" areas? I know I have. If there isn't anywhere to go - no links, no other web pages to go to, the person at your site will not stay there. He or she will go surfing someplace else.

The point is to have the person stay on your site the longest time possible. That way the person can feel connected to the site and might even email you, if that is what you want. The more interesting or fun a web designer can make a page, the better. Creating more content, or linking to more pages on your site, does this. Do you have a subject you are interested in? Do you want to share your expertise? Just putting a few things about your favorite hobby on a connected page will make your website better. "Optimizing" your website can be done very fast creating more content, or information, for your website. Even if you don't care about winning awards with your website, you can make it more popular, easier to look at, or less of a chore for you and others to navigate.

Where can I find out about SEO?

I have found some great websites while researching Search Engine Optimization. These websites explain their business and have great tools available on their sites. I have used the tools from the sites and really liked them. I have put links to these sites on this page. Just click to go to them and try the FREE tools on your pages. You don't have to sign up or pay any extra money for their free services, which is extra important to me because I have a limited budget. I have had a lot of fun exploring these sites, and plan to go back and learn even more. If you find out other sites you like that have free SEO tools that are different from these or better, let me know so I can put them on this page. Thanks.

 
 
Learn more about Search Engine Optimization at:

The Betsyanne's SEO for Beginners Page One

and

The Betsyanne's SEO for Beginners Page Two

 
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